The simplest tasks become difficult in the dark—confusion is certain while detail is often lost.

Light changes the way we perceive and understand, adding clarity and definition to the world. This idea is embodied by High-Def television.

Do you remember the world before HDTV?

Rabbit Ears, VHS Videotapes, Atari—although these items are classic, maybe even nostalgic, would you purchase one today?

I didn't think so.

I remember the first time I saw high-definition television. The picture was so clear, details rendered in a way never before imagined. HD, this was an entirely different and consuming experience—from that moment on, the perception, the standard, the expectation of television was forever changed. Why would anyone ever settle for anything less than HD?!